According to Wikipedia, “wholesale” is the resale (sale without transformation) of new and used goods to retailers, to industrial, commercial, institutional or professional users, or to other wholesalers, or involves acting as an agent or broker in buying merchandise for, or selling merchandise to, such persons or companies.
With all of the recent subcategory, brand and ASIN restrictions on Amazon, I believe that all Amazon sellers should consider adding wholesale as one of their business models. A lot of categories such as Beauty are no longer gated but many of the subcategories under Beauty are gated. This makes it difficult to find profitable products especially for newer sellers.
I started with wholesale early in my Amazon career when I had been selling for less than a year and I was still part-time. To learn more about getting started in wholesale, check out Amazon FBA – Your First Wholesale Account.
There are many ways to find wholesale products to sell on Amazon and this article highlights four of them.
Find Wholesale Products Tip #1 – Products You Are Already Selling
A great way to find wholesale products is to look at the products you are already selling using Retail or Online Arbitrage. If these products are already good sellers for you, then it makes sense to sell them wholesale. How many times have you found a great product but then your source dries up? This happens much less if you were able to get this product via wholesale. When you product is almost sold out, you just contact your supplier and order more.
Find Wholesale Products Tip #2 – Trade Shows
Trade shows are a great way to find wholesale products. This is the way I found my first wholesale accounts. If you are not sure if you should attend trade shows, you should check out Should I Attend Trade Shows As An Amazon Seller. There are all kinds and sizes of trade shows. I recommend that you start with a smaller one first.
Find Wholesale Products Tip #3 – Find Profitable Products On Amazon
The third way you can find wholesale products is to find products that are already profitable on Amazon. You can look at best sellers or find these best sellers automatically using Storefront Stalker Pro and Tactical Arbitrage. I believe it is easier to sell things that are already profitable on Amazon as opposed to bringing a new product to market.
Find Wholesale Products Tip #4 – Google
Lastly, you can use the most used search engine, Google, to find wholesalers and distributors. If you use this method, please do your due diligence and make sure you that you are actually identifying legitimate businesses.
To learn more about wholesale, I recommend two resources. If you are just getting started and want an introduction to wholesaling, then I recommend Getting Started With Wholesale. This 8 week course will be give you bite size lessons on how to start and grow a wholesale business. Lessons will be sent out 1 to 2 times per week with homework for each session to get you started.
The second course that I recommend is Proven Wholesale Sourcing. This step-by-step video course teaches you 25 methods to find wholesale suppliers and manufacturers quickly. This course teaches you how to find new wholesale accounts and how to maintain them.
As you can see, adding wholesale to your Amazon business has many benefits. You can find some replenishable products and keep ordering them over and over. It also allows you to spend less time in your business by automating your sourcing. I strongly encourage you to consider wholesale.